Written by Marta Hackett Love wine? Read a designer’s secrets to selecting the best wine at Relish! There are many indicators of great wines that we can count on to help us pick a good bottle, the taste, the smell and the crystalline appearance. The packaging may attract us, but how much trust can we…
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Breaking down branding
Written by Marta Hackett What is branding? For new small business owners, understanding the art of branding can be a challenge. But with a bit of knowledge, you’ll feel confident and empowered to elevate your brand. In essence, branding is how a person intuitively feels about your business. A brand is a reputation. Designers use…
Read MoreFonts that fight for your business
Written by Marta Hackett @The_Solutionist Choose fronts that fight for your business. Not against it. Often overlooked, fonts are an influential communication tool in your business. I encourage clients to choose fonts to represent their brand personality and convey the right message to attract their ideal clients. So how can you do that? Here are…
Read MoreLet them love your brand
Written by Marta Hackett People need connections more than ever. They want to build a relationship with you and connect with your business like a friend. As a business owner, it is your responsibility to learn about your customers and deliver their needs. Knowing your customers’ needs and desires will help you serve them and…
Read MoreREFRESH YOUR BRAND IN 2022!
Written by Marta Hackett Considering the growth throughout the Fraser Coast (inadvertently the healthy competition) is your business in need of a brand refresh? Usually less expensive, less intensive and quicker than a rebrand, it might be what you need. If you’re sitting on the fence about this investment, read on! I’ve included my top…
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