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Cool and calm, just like Hervey Bay

Written by Kate Manley

With a population of around 60,000 and visitors numbering around 650,000 per annum, Hervey Bay is a very desirable place to live as well as a mecca for tourists.

As a stopping off point on the way to Fraser Island or Lady Elliot Island, eco-tourism on the Fraser Coast is thriving.

It is no surprise that the Hervey Bay fashion scene is alive and well. Boasting a subtropical climate, a superb north facing 9 kilometre pristine beach and a laid back lifestyle, the choice of clothing is very relaxed.

So this month we are featuring some of our most popular selling outfits all of which accentuate the breezy, casual, comfortable and cool direction of the Hervey Bay fashion aesthetic. And if you shop hard wearing, breathable, natural fibres such as cotton, linen and silk, you’ll be combining luxury with longevity. Happy shopping!

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